Legendary artist Nina Simone originally recorded the now memorable track “My Baby Just Cares For Me” in 1958, but sadly remained in obscurity until a 1987 Chanel No.5 advertisement brought it to the public’s attention. Once the single found its new found popularity, Simone was quick to start tourinh again and added the song back into her repertoire. But what was to be done for Miss Simone in the age of MTV? That’s where the renowned Aardman Studios comes into the picture!
At the time Aardman was still making a name for themselves outside of the BBC and was somewhat riding a high off of producing the many animated sequences for Peter Gabriel‘s “Sledgehammer” music video. The studio (with the help of Peter Lord) decided to move onto a new project of undertaking “My Baby Just Cares For Me” by telling the classic story of a jazz singer in a smoky club having an average Joe lust after the starlet. You know, except they’re cats!
The video is a great example of the early advantages and disadvantages that comes with the time consuming art of stop animation. Mixing both mediums of stop animation and live action scenes of drum brushes, bass, and piano, it gives a great look into stop animation in its most raw form and brings a refreshing simplicity to the world of music videos during that time. Check out the video below for a look into both Nina Simone‘s and Aardman Studios long and exciting history.